Ad Manager

With Ad Manager, you can quickly and effectively set up, manage, and optimize your own digital ad campaigns on DPG Media’s Trusted Web.

Full control and 30% faster

With Ad Manager, agencies and in-house advertisers gain full control over their ad campaigns through an intuitive and user-friendly interface that operates 30% faster than leading ad platforms.

Greater media value and future-proof targeting

DPG Media optimizes the complex digital procurement chain by significantly reducing the involvement of third parties. This maximizes media value for advertisers. The platform uses DPG Media’s first-party data and is free of third-party cookies.

Access to Seamless Ads

Ad Manager provides access to DPG Media’s unique Seamless Ads. These high-impact ads can be designed quickly and easily using the built-in design studio and deliver one to five times better performance than standard IAB formats.

Significant cost savings and improved campaign results

The successful pilot with Matterkind, Omnicom, Renault, and MediaMarkt shows that Ad Manager results in a 39% lower cost per thousand viewable impressions (vCPM) and a 43% lower cost per acquisition (CPA) compared to buying through platforms.

A fast and efficient self-service advertising platform

DPG Media introduces advertising platform Ad Manager. This progressive platform enables advertisers to quickly and effectively set up, manage, and optimize their own digital advertising campaigns on the Trusted Web.

Testimonial

“With performance that’s up to three times better than the campaign average, we’re able to create real value for our clients within Ad Manager and exceed expectations.”

Tim Rowinkel, Programmatic Director, OMD


Want to know more about Ad Manager?

Are you curious about the possibilities with Ad Manager? Please leave your details via the contact form or contact us directly: