Ad Manager

Want to set up, manage and optimise your digital ad campaigns? Perfect. That’s exactly what you can do with DPG Media’s Ad Manager, in the North and South of our country.

Full control and 30% faster

With Ad Manager, agencies and in-house advertisers get full control of their ad campaigns in an intuitive and user-friendly interface that works 30 per cent faster than leading ad platforms.

More media value and future-proof targeting

DPG Media optimises the complex digital procurement chain by greatly reducing third-party intervention. This maximises media value for advertisers. The platform uses first-party data from DPG Media and is free of third-party cookies.

Toegang tot Seamless Ads & Video

Ad Manager provides access to DPG Media's unique Seamless Ads. These impactful ads can be designed effortlessly and quickly using the built-in design studio and deliver up to five times better performance than standard IAB formats.

Substantial cost savings and better campaign results

Successful pilots with TUI, Galler, Semetis, Colruyt, Bosch, among others, have shown that Ad Manager results in 39% lower cost per thousand visible impressions (vCPM) and 43% lower cost per conversion (CPA) compared to buying through platforms.

A fast and effective self-service advertising platform

With Ad Manager, everything just comes together: our investments in first-party data, new and impactful ad formats, an independent technical infrastructure and premium content.

The platform makes full use of DPG Media's first-party data and is seamlessly integrated with Datalab. Advertisers can upload and activate their own CRM data or build custom segments. From now on, advertisers also benefit from extended targeting options in all browser and app environments, as the platform works without third-party cookies and identifiers. 

In addition to display products, advertisers also have the option of setting up video campaigns.


Customer speaks

Yannick Degand, Display & Social Advertising Lead: “At A.S.Adventure & Juttu, we are constantly trying to improve our results. So we were very pleased to test DPG Media’s Ad Manager. Our high expectations were met with excellent results. The platform is now a regular part of our media mix.”


Want to know more about Ad Manager?


Are you curious about the possibilities of Ad Manager? Contact us for more information.

I want to advertise digitally