The news source with a focus on region, sports & entertainment

The AD is there for people who want to know and understand what is going on, and what that means for them. Without fuss, with decency. AD is for people who are interested in the world around them. In what is happening in their neighbourhood and in the country. But they also want to know everything about sports and appreciate entertainment (news). AD is for anyone looking for a healthy mix of news and entertainment.

In addition to the latest news every day via the newspaper, the web and the app, AD brings Mezza at the weekend. This magazine offers the real weekend feeling. With a focus on the finer things in life, such as food and drink, fashion and interior design, travel, nightlife, books and music.

Target group and reach of all news brands

Within DPG Media we have many different news brands. Each news brand focuses on a specific target group and has a different reach. Who is the target group of our news brands? What are their interests? What are the print and online reach figures of our news brands? Discover everything in our 360 fact sheets. Download an overview of all news brands via the button below!

Download formulier 360-factsheet
Reach numbers AD

Want to know more about advertising with AD?

Are you curious about the possibilities for advertising in the Algemeen Dagblad? Please leave your details via the contact form or contact us directly:

  • Call: 0031880139640
  • Mail: adverteren@dpgmedia.nl